Project: Iconic Athletic – Gym-Ready Snapback Series

Overview:

A throwback feel with a modern purpose. The Iconic Athletic snapback was designed for heavy lifts, long sessions, and bold statements. Whether you're grinding in the gym or running errands post-workout, this lid reps discipline and energy with every wear.

Details:

• Type: Structured trucker-style snapback

• Material: Poly-cotton front panel with breathable mesh back

• Colorway: Grey crown with sage green bill

• Decoration:

  • Front: “Iconic” oval patch embroidery + 3-star detail

  • Side: Bold type graphic ("Iconic Athletic Division")

  • Snapback closure for adjustable fit

Inspiration & Design Notes:

This design pulls inspiration from vintage motorsport and old-school gym hats — think Ford badge meets 90s NFL sideline. The 3-star motif hints at elite-level focus, and the muted color combo keeps it wearable in and out of the gym.

Who It Was For:

Built for Iconic Athletic, a rising brand pushing high-intensity training and performance-first mindset. Created as part of their first official product drop to complement a new wave of branded content and athlete partnerships.

Outcome:

• Units Made: 100

• Distribution: Private drop for gym members, friends, and brand loyalists