Project: Beaumont — The Camo Drop

Overview:

A hat that pays tribute to the deep South — where culture runs thick and roots run deeper. Designed for Beaumont Clothing’s “Sounds of Louisiana” capsule, this piece celebrates grit, heritage, and a little mischief.

Details:

• Type: 5-panel snapback

• Material: Cotton crown, duck camo brim

• Colorway: Cream + dark camo

• Decoration:

  • “BEAUMONT” puff-embroidered across the front

  • Black frog motif embroidered on both side panels

  • Full camo variation features same lockup with inverted color balance

• Logo Placement:

  • Front arch logo

  • Dual side logos

  • Underbrim camo continues the pattern story

Inspiration & Design Notes:

The camo brim nods to hunting culture and the swamps of the South, while the frog icon speaks to the playful, chaotic energy of Beaumont’s early days. It’s a visual love letter to bayou energy and bold beginnings.

Who It Was For:

An internal brand release by Beaumont — made for friends, family, and fans of the brand. Part of the “Collection 0.3” story drop.

Outcome:

• Units Made: 100

• Distribution: Limited release on Beaumont’s site and select in-person drops